Wednesday, August 10, 2011
MBA Third Semester - Service Marketing Materials
Strengths_Finder_2.0 by Tom_Rath.
THE NEXT GENERATION
In 1998, I began working with a team of Gallup scientists led by the late Father of Strengths Psychology, Donald O. Clifton. Our goal was to start a global conversation about what’s right with people.
We were tired of living in a world that revolved around fixing our weaknesses. Society’s relentless focus on people’s shortcomings had turned into a global obsession. What’s more, we had discovered that people have several times more potential for growth when they invest energy in developing their strengths instead of correcting their deficiencies.
In 1998, I began working with a team of Gallup scientists led by the late Father of Strengths Psychology, Donald O. Clifton. Our goal was to start a global conversation about what’s right with people.
We were tired of living in a world that revolved around fixing our weaknesses. Society’s relentless focus on people’s shortcomings had turned into a global obsession. What’s more, we had discovered that people have several times more potential for growth when they invest energy in developing their strengths instead of correcting their deficiencies.
Saturday, August 6, 2011
OUTLIER Famous book written by MALCOM GLADWELL
why do some people succeed far more than others ? There is a story that is usually told about
extremely successful people , a story that focuses on intelligence and ambition . In Outliers Malcolm m Gladwell argue s that the true story of success is very different , and that if we want to understand how some people thrive , we should spend more time looking around the m — at such thing s as their family , their birthplace , or eve n their birth date. The story of success is more complex — and a lot more interesting — than it initially appears .
Outliers explain s what the Beatles and Bill Gates have in common , the extraordinary success of Asian s at math , the hidden advantage s of star athletes , why all top New York lawyer s have the same resume , and the reason you've never hear d of the world' s smartest man — all in term s of generation , family , culture , and class. It matter s what year you were born if you want to be a Silicon Valley billionaire , Gladwell argues , and it matter s where you were born if you want to be a successful pilot . The live s of outlier s — those people whose achievement s fall outside normal experience — follow a peculiar and unexpected logic , and in making that logic plain Gladwell present s a fascinating and provocative blueprint for making the mos t of human potential
Tuesday, August 2, 2011
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